The last quarter of 2022 was busy at Meta. The company launched new Reels and Groups features, an updated ad interface, important brand safety updates, and so much more. Marketers and advertisers are ...
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Facebook Advertising Optimization Tool
15 Comments Ana Gotter
    The last quarter of 2022 was busy at Meta. The company launched new Reels and Groups features, an updated ad interface, important brand safety updates, and so much more. Marketers and advertisers are ...
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19 Comments Althea Storm
    As a Facebook ad marketer, you love seeing your ads producing real results — so it can be super frustrating when you log into Facebook Ads Manager only to see that your ads are not delivering at ...
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87 Comments Animalz
    A good ad will fail without the right audience. Facebook Custom Audiences let you target the right people every time, making it an essential tool for successful Facebook advertising.
However, a lot ...
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15 Comments Animalz
    Spend too little on your Facebook ads budget and risk missing out on conversions. Spend too much, and your monthly marketing budget will vanish into thin air. What’s a social media marketer to ...
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118 Comments Animalz
    You’re scrolling through your feed and bam, you’re hit with an amateur Facebook ad design. The image is blurry, the copy isn’t clear, and you have no idea what they’re even selling.
It’s not easy ...
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2 Comments Ana Gotter
    Facebook Ads can be exhausting. Trust us, we get it; there's a lot to keep up with and so much to manage. That's why we're such big fans of Facebook Ad tools that make our jobs infinitely ...
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37 Comments Brad Smith
    There’s a ton of articles about Facebook ad optimization.
However, most of them are full of basic advice like “Install a Facebook Pixel” or “Create a Facebook audience.”
That’s not very helpful, ...
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7 Comments Ana Gotter
    One of the most exceptional aspects of Facebook Ads is the wide range of features that allow you to connect with users in multiple places and with the goal of driving different types of ...
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10 Comments Brad Smith
    Facebook’s ad manager can sometimes feel like a maze of options, leaving marketers unsure which direction they should choose.
Facebook has so many great customization options which manifest in the ...
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1 Comment Animalz
    Business Insider estimates that 76 million U.S. shoppers will spend $23.3 billion buying products through social networks by the end of 2020. That’s a 20% jump from just a year ago.
Facebook ...
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