Facebook Advertising Optimization Tool
Yes, we joined forces with Hootsuite: you can find our announcement here. Exciting times!
We also wanted to give some visibility to the actual mechanics. M&As (Mergers and Acquisitions) are so ...
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If you’re new to Facebook Ads, setting up the first campaigns might seem overwhelming. There are so many different ad elements that you need to get right.
You need to make tens of decisions about ...
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Recently I noticed something weird. As I was browsing my Facebook newsfeed I kept getting the same ads over and over again.
Retargeting ads is nothing new to me, and I bet it isn’t to you either, ...
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It’s been a crazy and fascinating year for Facebook advertisers, introducing updates from Live Video to Facebook Workplace. Facebook now has 24% of the World’s population as its monthly active users, ...
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It’s easy to see the allure of content marketing, to follow the stories of the many successful startups that have used it to build an army of followers and create a renowned brand.
Like Groove HQ, ...
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What I’m about to show you is an ad element that will change it all. A force to be reckoned with. Almost no one is testing this (most doesn’t even know it exists) which is a shame.
It is the ...
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Hey, can you smell it? Turkey is in the oven! Thanksgiving (and Christmas, of course) are here already, and it's about time you start preparing your merry holiday campaigns.
Holidays are the prime ...
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Don’t listen to what people say. Watch what they do.
Ramit talks a lot. But his actions and his emails are where the value lies.
Similarly, you shouldn’t just read the ConversionXL’s when you’re ...
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Leads had long been frustrating to gather from social media ads before Facebook’s Lead Ads came along.
With mobile users being able to access a form quickly within the app (instead of having to ...
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Michelle Phan, the founder of makeup subscription service Ipsy, started her entrepreneurial journey making videos demoing different makeups and showing viewers how to achieve particular ...
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