Facebook Advertising Optimization Tool
To scale any business it’s essential to bring new people into the sales funnel using prospecting ads.
These audiences of people that haven’t engaged with us before are called cold traffic, as ...
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In June 2017, Facebook introduced a new type of audience – value-based Lookalike Audiences.
The new audience type lets advertisers reach people similar to high-ROI clients, leading to better ...
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Facebook Lookalike Audiences are an excellent way to reach people who are similar to your existing customers and followers.
When creating a Facebook Lookalike Audience, you can choose between a ...
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