Facebook Advertising Optimization Tool
Investing in a PPC platform like Google Ads can have a significant impact on your business.
In fact, according to Google, the average advertiser on their platform makes two dollars for every dollar ...
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Most standard full-funnel marketing strategies focus on the classic “drive them down” approach with the end result being the conversion of those at the bottom.
What if we prove to you that by ...
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If you’re new to the digital marketing world, welcome. Also, what took you so long to decide to advertise on Google?
With Google owning more than 70% of the search engine market share, knowing how ...
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Google Shopping categories function like the keywords in a Google Ads Search campaign and will control if your ads show up for relevant searches.
So they're pretty damn important.
In this article, ...
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Investing your ad spend in a strategic mobile advertising campaign can be an effective and profitable digital marketing strategy, no doubt in large part because mobile users spend 71% of their mobile ...
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Why do you need a Google Ads certification study guide? Easy: because you need to pass your Google Ads Certification exams!
Whether you’re a newbie studying to make a career in online advertising ...
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If you want to drive traffic and sales online, there are few methods as effective as Google Display Ads.
According to Google, their display ads reach more than 90% of all internet users.
So, ...
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Google ads Attribution Models and KPIs for optimization keep getting more complex. What is the right bid for your business? How do you set up the right budget for your Google ads campaigns? Where and ...
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It’s no secret, Google search ads are getting expensive. Thanks to extreme growth in CPC, the penny clicks of days past are no more. The new Google Ads Keyword Planner can't turn back time, but it can ...
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So, you want to reach a broader target audience and have decided to give digital advertising a try. Great! But, where do you get started? Which one -of the several digital advertising platforms- ...
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