Social Media marketing Archives - AdEspresso

Top Facebook Updates You Can’t Miss (December 2022 Edition)

Ana Gotter — Mon, 02 Jan 2023 18:00:04 +0000

The last quarter of 2022 was busy at Meta. The company launched new Reels and Groups features, an updated ad interface, important brand safety updates, and so much more. Marketers and advertisers are ...
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How to Get Verified on Facebook in 2022 [UPDATED GUIDE]

Althea Storm — Thu, 22 Sep 2022 21:00:04 +0000

If you're an influencer or brand on Facebook, you might know what it's like to be targeted by scammers who create fake accounts and pretend to be you. When it happens, you need a way to show your ...
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Social Commerce 101: How to Make Money Selling on Social

Althea Storm — Mon, 19 Sep 2022 22:30:46 +0000

Global ecommerce sales are expected to reach $5.5 trillion worldwide in 2022. This figure is expected to continue increasing over the next few years, proving that selling online is an increasingly ...
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What’s the Best Time to Post on Facebook in 2022? [SOLVED]

Althea Storm — Thu, 28 Jul 2022 17:00:48 +0000

If you run a Facebook Business Page, you know that organic reach is dwindling on the platform. The average organic reach on Facebook is 2.2%. This means that if you have 1,000 followers, only 20 of ...
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Build a Social Media Strategy in 7 Steps [FREE TEMPLATE]

Althea Storm — Thu, 14 Jul 2022 17:00:05 +0000

Let’s be honest: Without a social media marketing strategy, you might not see your hard work on social media pay off. It’s easy to fall into the trap of posting content just for the sake of keeping ...
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How to Get Verified on Instagram in 5 Simple Steps (2022 Edition)

Nathan Caddell — Wed, 15 Dec 2021 22:00:41 +0000

Wondering how to get verified on Instagram? There’s a lot more to it than just clicking on a link. But we’re here to walk you through it. It’s not exactly easy to stand out on Instagram. After all, ...
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How to Advertise on TikTok: A Guide to Using TikTok Ads in 2022

Ana Gotter — Wed, 08 Dec 2021 19:00:29 +0000

TikTok is one of the most popular and most-downloaded apps in recent history, which makes it valuable as an advertising platform — especially if you want to reach younger Millennial and Gen Z ...
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13 Twitter Ads Examples To Inspire Your Next Campaign

Mark Quadros — Thu, 16 Sep 2021 21:00:29 +0000

Twitter offers great advertising potential at a great price. At $0.58, the average CPC for Twitter ads is one of the lowest in the paid social media scene. This allows digital marketers to create ads ...
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12 of the Most Common Facebook Ad Mistakes Marketers Must Avoid

Mark Quadros — Thu, 06 May 2021 16:00:23 +0000

In 2020, Facebook announced they had ten million active advertisers using the platform to promote their products and services, a three million increase from the previous year. To better serve a ...
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9 Time-Saving Facebook Ad Tools for Busy Marketers

Ana Gotter — Thu, 04 Feb 2021 23:00:01 +0000

Facebook Ads can be exhausting. Trust us, we get it; there's a lot to keep up with and so much to manage. That's why we're such big fans of Facebook Ad tools that make our jobs infinitely ...
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