It's hard to keep up with all the changes at Facebook (which is why we have our Facebook updates post refreshed monthly), and it can be even more difficult to know what they all mean. That's why ...
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42 Great Examples of Real Estate Advertising On Facebook
Recently, Facebook changed the rules for real estate advertising on the platform. The company implemented the special ad category, which restricts targeting for certain types of ads, including housing ...
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Facebook Advertising Strategies for Musicians
Facebook Ads can be an exceptional platform for musicians who are looking to build brand awareness, establish a fan-base, sell albums, and promote events and concerts.
Accomplishing these goals, ...
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A Guide to Reducing Your Workload With a Facebook Auto Poster
Facebook has become the place for product discovery. In fact, 78% of American consumers say they’ve learned about new products on the social media platform. Yet many social media managers say they ...
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3 Metrics You Should Use Instead of CPM Marketing
Using CPM marketing (cost per 1,000 impressions) to judge the success of your ads is like using an abacus to do the math.
At one point, they were each the best tool available for the job. But new ...
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Facebook and Google Ad Tracking: a Beginning to End Guide
Your digital advertising effort is not producing results and you can't figure out why? Then you most probably need to improve your Facebook and Google Ad Tracking.
In 2019, marketers spent a ...
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7 Tips to Increase Mobile App Downloads From Your Facebook & Instagram Ads
When you've invested a significant amount of time and money into a mobile app, you want to make sure that it's getting downloaded and seeing engagement. Fortunately, both Facebook and Instagram Ads ...
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Facebook Remarketing Strategies For Your eCommerce Store
In an ideal world, you would not need to read this article to discover the best Facebook Remarketing Strategies For your eCommerce Store
In that ideal world, your prospects would see the first ad ...
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How to Write Powerful Facebook Ad Headlines
Facebook Ad headlines may not be the most prominent part of your campaign, but they should be used to strengthen it to increase conversions.
We prioritize headlines for blog posts, YouTube videos, ...
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Mobile Advertising: a Complete Guide (with strategies and examples)
Investing your ad spend in a strategic mobile advertising campaign can be an effective and profitable digital marketing strategy, no doubt in large part because mobile users spend 71% of their mobile ...
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