Facebook Advertising Optimization Tool
Are you using Instagram to attract qualified real estate leads?
Or are you merely relying on Facebook and your agency website to do all the heavy lifting for you?
Think of your real estate ...
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Copywriting and content marketing are both a combination of creativity and science.
You need to choose the exact right words to have a strong-sounding cadence and an immediate appeal to readers, or ...
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The Virtual Summit is one of today’s most effective digital lead generation tools.
A virtual summit is a type of collaborative online event in which speakers are interviewed by a host. It’s like an ...
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When you hear “content marketing,” what do you think of? If you’re like most businesses, I work with, probably blogging that’s integrated social media marketing.
While blogging is extremely ...
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When self-publishing, much of the success of your book depends on a good book launch. A strong launch can position you as a thought leader and create powerful opportunities for your business.
You ...
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“Content Shock” was first discussed in 2014. Mark Schaefer’s prescient concept that there was too much content to read. More supply than demand.
If consumers were struggling to keep up in 2014… ...
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Advertisers are constantly looking for new creative ideas to apply to Facebook Ads. And there’s a good reason for that: if people see your ads too many times, they’ll develop ad fatigue, resulting in ...
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It's easy to hear the phrase “native advertising” and think, “Psh.”
Native advertising can sometimes get a bad reputation, especially when advertisers (or publishers) make big mistakes with how and ...
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Let's be honest with each other for a second... Digital marketing efforts, outside of the 'digital marketing' and tech space, largely suck. Go see for yourself. Pull up any B2B website. Or how about a ...
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There are 2 key points in the life of a content marketing campaign where many fail. The first is the beginning, where you set out to find what your audience is looking for.
The second is when you ...
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