A call to action can make or break the success of your social media campaign. If you use the right words, your CTA will inspire your audience to take action — click on your ad, download your ebook, ...
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No matter what you've heard about its declining popularity, Facebook is still the most-used social media platform in the world with roughly 2.93 billion monthly active users worldwide. This means that ...
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Global ecommerce sales are expected to reach $5.5 trillion worldwide in 2022. This figure is expected to continue increasing over the next few years, proving that selling online is an increasingly ...
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With 1.96 billion daily active users, Facebook is a goldmine for businesses that want to reach their potential customers.
In fact, over 200 million businesses use Facebook's free services, ...
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With so many Instagram metrics available, it can be hard to know which metrics really matter for your business. Below, we list which Instagram metrics you should track to achieve your social media ...
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Social media marketing is an excellent way to increase brand awareness and build a solid reputation. But as you market on social media, you need to pay attention to how people think and speak about ...
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Engagement rates are the bread-and-butter of social media marketing.
Sure, metrics like impressions, likes, and followers are easy to report on and bring marketers a sense of accomplishment. But ...
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New social media platforms, like TikTok, are blowing up right now and revolutionizing the online space, but one video-sharing platform reigns supreme: YouTube.
YouTube is currently the second most ...
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Facebook Page management can be quite time consuming. You need to create new content, generate engagement, and keep up with private messages, all at the same time. Facebook Business Suite is Meta's ...
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If you’re looking to increase your social media reach, you’ve no doubt heard about both organic and paid social media. There are certainly examples of accounts that use one or the other as their ...
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