Facebook Advertising Optimization Tool
Think of the last time you booked a trip or bought a hotel for travel: Where did you start?
If you started with a Google search, you’re not alone.
Even back in 2012, 96% of travelers started ...
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Google is the top search engine in the world when it comes to researching products and services. Any given customer researches 7-13+ times before becoming a lead or buying a product, making Google the ...
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Targeting competitor’s keywords on AdWords seems like a no-brainer. An easy way to steal your competitor’s traffic, leads, and hard-earned sales.
You simply bid on their terms and showcase why your ...
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Google AdWords conversion rate keeps you awake at night? You're not alone!
The average conversion rate on the AdWords search network is just below 4%. How about for the display network? It’s less ...
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TrueView is AdWords’ video advertising platform on YouTube, and it’s exploding.
Currently, YouTube has over 1.5 billion monthly active users. Yes, billion with a B. Those active users watch more ...
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Most people obsess over their AdWords keywords.
Bid $XX on “SEO Agency” and watch the leads come running on in, right?
Wrong.
Those specific keywords aren’t what you are really paying ...
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Sometimes, writing ads for Google Adwords sucks. We all hate it.
It feels nearly impossible to fit a compelling offer into a 30-character headline or 80-character description.
To make matters ...
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If you’ve noticed one thing about AdWords, it might be that calls dominate your “clicks” or conversions.
Despite the increasing use of text-based platforms, calls still dominate when it comes to ...
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You’ve set up your Google Ads account and linked it to your site. Credit card information for billing is ready to go. You've established ad groups and selected your keywords.
It’s almost time for ...
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